How Much is a Google Ranking Worth to Your Business?

Every business aspires to get the #1 ranking in Google but is it really worth it? Is it possible to put a currency value on this Google ranking. Our answer would be a resounding ‘Yes’. In order to create a proper SEO & Marketing campaign, a critical step would involve establishing this value. You must set realistic expectations and budgets. But that does not mean that you will believe that a budget of $100 will bring in $100,000 of new prospects. Now that would be very unrealistic.

 

Calculating the Value of Google Ranking

The complete guide to adapting your content for SEO

SEO ContentThe most important ranking factor in SEO is content. Why? Because Google takes more signals from a websites content than from anything else it has to offer.

They judge a website mainly upon the words it uses and how it uses them. Google’s searchers are looking for relevant and informative content and so that’s what Google strives to deliver them.

If you have failed to fully optimise your content for SEO you’ll find that you have a hard time getting on page 1 of the SERP’s. For those of you who are unsure as to how to optimise their content the four steps I have listed below should help you to get on the right track. The following should be done in their current order:

Official SERPd Forums Now Open

SERPd announces the immediate release of the official SERPd forums. SERPd users can now login to the forums where you can continue in depth discussions, ask questions, share knowledge, and more!

We are starting out with a few generic forums and will create niche forums underneath the main categories as demand requires.

seo forum

How Do We Find It?

forum graphicGreat question. There is an icon in the upper right hand corner of the site that links to the forums form the SERPd home page.

We hope to see all of you on the SERPd forums where you can share and learn even more than ever before on SERPd!

Weekly Roundup: Google Helps Tsunami Survivors, Charlie Sheen & More….

serpd weekly roundup postsBelow are a few stories that have made the front page this paste week and a few that I have moved to the front page via editors choice (they deserved to be front page but didn’t recieve enough votes.)

Let’s start with a couple of world news items. Charlie Sheen and his crazy antics (and how it relates to black hat SEO) and how Google is helping the Tsunami victims in Japan.

1.   Google Helps in the Search for Tsunami Survivors

Posted by Mr603